Services

What I can do for your brand.

 

Three approaches designed to fit your style, budget & needs.

Whether it’s to help you evaluate priorities during uncertain times, review a marketing opportunity or put together a more thoughtful, strategic plan, I’m ready to roll up my sleeves and work with you one on one.

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TIER 1 - LET’S TALK

Gain at-once access to 30+ years of marketing expertise without a long-term commitment. One-on-one 60-minute or longer conversation offers outside expertise and intuitive guidance to help coach you through a current problem and discover new opportunities. Mary’s thought-provoking questions and engaging style promise fresh insights and sound principles that will ignite your business. 

What’s Included:

·      1-Hour Pre-Scheduled Conference Call w/Mary 

·      Discuss your company’s situation and current obstacles to growth for a thoughtful dialogue with a proven marketer on what makes sports and wellness brands successful.

·      Follow-up email summary outlining insights and recommendations captured during the call

How to get started:

·      Prior to the call, provide a short description of your business/brand issue. Include a bit of background such as a current website address and social media accounts. 

·      Schedule your conference call and provide contact information including your direct line and email address.

24-hour cancellation or rescheduling requested.


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TIER 2 - LET’S DIG

Best for post start-up and growth-stalled brands in need of help in assessing what’s working and what needs fixing based on real data and meaningful insights. Are you questioning whether you have the winning framework that will kick-start your brand’s momentum and drive your business’s next growth spurt? Has the rapidly shifting consumer climate changed the way your brand may be perceived? This 360-degree audit provides a deep dive into your company’s brand strength, market potential and alignment, current infrastructure and processes.  

What’s Included:

·      One 90-minute download interview session w/company leader

·      Confidential questionnaire sent to department heads, employees and sales reps

·      Brand health assessment w/external sample of up to 200 survey respondents (prospective and/or existing customers)

·      Risk insights on current competitive landscape 

·      Review of current brand assets and messaging audit 

·      Report card rating on company preparedness and alignment around purpose and growth, featuring strengths and improvement opportunities 

·      One 60-minute conference call to review findings

·      Estimated timeline, 4-6 weeks - Call for an estimate

How to get started:

·      Contact Mary for availability. Once confirmed, 50% payment due upon scheduling; balance due prior to receipt of findings.


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TIER 3 - LET’S PLAN

Best for brands ready to understand and commit to what it takes to soar and in need of a solid direction in a rapidly changing marketplace. Get off the reactive train and follow a strategic, proactive approach to next-level growth. This tier is especially suited for those brands questioning the right way to develop a plan that they can really execute, a simple yet meaningful roadmap to guide fruitful future decisions. Fully customized for your individual brand, business and industry. 

What’s Included: 

·      Branding recommendations including strategic direction for new or revised purpose, persona, voice, image and key messages.

·      Evaluation of current and prospective audiences, sales channels, marketing investments and product development pipeline. 

·      Customized “high-impact revenue driving” road map that aligns with long-term growth, short-term opportunities, and rapid expansion of product capabilities.

·      Strategic findings delivered via conference call, in person at your brand’s HQ or as part of a personalized brand boot camp in Palm Springs, California. 

·       Estimated timeline, 6 weeks

·      Call for an estimate

Excludes travel, meals, accommodations. 

Up level your experience with a future brand boot camp in Palm Springs, California customized for your team. Ask for details. 

How to get started:

·      Only for Clients who have completed a Tier 2 package during the last 6 months. 

·      Contact Mary for availability and payment terms.


Real results.

Creative, smart, & well-executed ideas with lasting outcomes.