Meet Mary
Your brand champion.
Mary Horwath
Visionary brand leader and champion of innovation with a 360-degree approach to marketing and proven experience inspiring invention, propelling growth, and igniting brands across the Sports, Health & Wellness industry.
When I was VP of Marketing at Rollerblade, then a fledgling start up with less than $2M in sales and a few thousand hockey players, I embarked on a series of ground-breaking guerilla-marketing strategies. There were no big budgets, but with lots of grit and determination, a new sport was born, reaching $100M+ in sales with 30 million participants. I was named to Advertising Age’s Top Marketing 100, with many of these strategies becoming legendary in major media and College Marketing textbooks.
Since that time, I’ve been fortunate to lead an amazing mix of athletes, sports, sporting goods, fitness, health & wellness brands, all at various points in their lifecycle. And each offering more unique lessons and valuable experiences that I’d now like to share with you and your team.
As your brand champion, I look forward to providing expertise that makes a difference.
Let’s get started!
“
Mary is an exceptional marketing professional. She develops sound strategies and efficiently and methodically achieves results within a strategic framework. Mary Horwath--creative, passionate, accountable, intuitive and collaborative. I have worked with Mary for many years and she has been and will continue to be my first choice to provide marketing services for the businesses I manage.
”
— John, Former CEO @ Rollerblade
Highlights:
SPORTS, HEALTH & WELLNESS EXPERT
MULTI-CHANNEL MARKETER
INNOVATIVE BRAND LEADER
360-DEGREE APPROACH TO MARKETING
SPORT & NEW CATEGORY BUILDER
30+ YEARS EXPERIENCE
AD AGE TOP MARKETING 100
I haven’t found a marketing challenge too difficult to solve.
Contact me.
Let’s discover how I can make marketing magic for your brand.